The Reddit monitoring tool landscape, end of 2026.
Reddit lead-discovery is a crowded category, GummySearch shut down, Howitzer pivoted to LinkedIn, and a handful of newcomers each carved their own niche. Here's an honest tour of where each tool actually wins, where it doesn't, and where Heardley fits ($9/mo BYOK, intent scoring + reply linter + competitor intel).
The whole field on one screen.
Approach is the line that matters most: read-only tools watch and surface threads for you to answer yourself, while auto-post tools reply or DM on your behalf. Heardley is read-only by design. Prices are the published starting tier at end of 2026.
Reddit only. Intent scoring, reply linter, competitor intel. Read-only $9/mo BYOK
Audience research plus intent filtering. Closed Nov 2025 n/a
Reddit product retired; domain now a LinkedIn tool. Discontinued n/a
Reddit, Facebook, LinkedIn, Twitter in one. Auto-DMs $49/mo
Fast keyword monitoring, sub-1-minute polling. Read-only From $19.95/mo
Tight, high-signal keyword alerts. Read-only Free
Same core loop with fewer filtering layers. Read-only Approx 3x Heardley
Intent scoring without the reply linter or intel. Read-only $39+/mo bundled
Scroll the table sideways on a phone. Full write-ups for each tool are below.
The seven we get asked about most.
GummySearch alternative →
GummySearch shut down November 2025. If you were on it for audience research + intent filtering, Heardley is the closest like-for-like with a modern reply linter on top. Most-requested migration target.
Howitzer alternative →
Howitzer's domain redirects to a LinkedIn tool now. The Reddit product is effectively gone. Heardley positions on the auto-DM safety angle, we're read-only by design.
Devi AI alternative →
Devi spreads across Reddit / Facebook / LinkedIn / Twitter with auto-DMs everywhere. Heardley goes deep on Reddit only, read-only. $9/mo vs $49.
Syften alternative →
Syften wins on sub-1-minute polling. Heardley trades speed for sharper filtering (intent scoring, reply linter) and unlimited filters vs Syften's $19.95-$99.95 tiers.
F5Bot alternative →
F5Bot is free and great, for tight high-signal keyword sets. Heardley adds the filtering layer when F5Bot's volume becomes unreadable. They coexist fine.
RedReach alternative →
Same core loop, with intent scoring depth, reply linter, competitor intel. ~1/3 the price.
Subreddit Signals alternative →
Subreddit Signals got 80% there. Heardley adds the AI-tell reply linter and competitor intelligence with sentiment, and charges $9 BYOK instead of $39+ bundled.
The plain version.
Pick Heardley when you want Reddit done deeply (not Reddit-plus-three-other-platforms done halfway), when you want intent scoring instead of binary accept/reject, when you've had a reply flagged for sounding AI-generated, when you want to track competitor sentiment alongside your own brand, or when the bundled LLM-cost markup on $39+ tools starts to feel disproportionate.
Don't pick Heardley when you need sub-1-minute polling (use Syften), when your buyers genuinely live across 4 social platforms (use Devi), or when F5Bot's volume is already manageable (don't fix what isn't broken).